IAB SA: Enabling growth for our People, Brands, Agencies, Publishers, Platforms

  • Trusted Brand Round Table: Navigate the Future of Marketing with First-Party Data

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    The digital landscape is shifting — and privacy is at the forefront. Marketers face a crucial question: How can we thrive in this evolving environment while staying true to our brands? The IAB South Africa Brand Council invites you to a roundtable discussion to empower you and your brand for the future. Join us as […]

  • ep 51: Unleashing Creativity – Dynamic Content Generation in the Era of Gen AI

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    Embark on a transformative journey into the realm of dynamic content generation, where creativity meets technology to captivate Generation AI (Gen AI) consumers. Join us for an immersive event as we explore this innovative topic and uncover actionable insights to drive success in the media and marketing industry.   Key Themes: Gen AI's Content Consumption […]

  • ep 52: Unveiling the Creator Economy: Harnessing the Power of Video, Podcasts, and Live Streams

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    Prepare to dive into the dynamic world of the creator economy, where video, podcasts, and live streams are redefining the media and marketing landscape. Join us for an event dedicated to unpacking this transformative topic, uncovering actionable insights, and navigating the opportunities and challenges of this burgeoning industry.   Key Themes: The Rise of the […]

  • ep 53: Navigating the Future of New Data Frontiers

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    We delve into data innovation as we explore the transformative potential of predictive, automated, and smart data in the media and marketing landscape. Join us for an immersive event where we unpack this dynamic topic and uncover actionable insights to empower the industry in the era of Generation AI (Gen AI).   Key Themes: Gen AI's […]

  • ep 54: H arnessing the Power of Connected TV (CTV)

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    Embark on a transformative exploration into the realm of Connected TV (CTV) as we uncover its immense potential to reshape the media and marketing landscape. Join us for an event dedicated to unpacking this dynamic topic, where we will uncover actionable insights to empower the media and marketing industry in harnessing the new power of […]

  • ep 56: IAB SA 2024 – A Year in Review and the Road Ahead

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    Join us on 28 November for an exclusive IAB South Africa Report Back webinar, where committee representatives and leaders will reflect on their achievements in 2024 and share exciting plans for 2025.   This is your opportunity to hear directly from the IAB's committees about key projects, industry insights, and future-focused initiatives aimed at advancing […]

  • Ep 59: IAB SA 2025 – Securing the Digital Ad Eco-system

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    Wondering how to plug the holes in your programmatic spend? Join IAB South Africa for this essential session as TrustList South Africa launches. Learn how it identifies real audiences, contextually relevant websites and helps you reclaim your Rands lost to tech tax and fake news sites. This session will feature expert insights from: Geoff Cohen, Partner at dYdX, ​Chris […]

  • Ep 61: What Cannes Told Us – Lessons from the Croisette

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    The Cannes Lions Festival has always set the benchmark for creative excellence. But beyond the glitz, the work that rises to the top reveals where the industry is headed, what audiences value, how technology is shifting narratives and how agencies must evolve to stay relevant. In the next IAB SA Actionable Insights webinar, Pippa Misplon, […]

  • Ep 62: From Insight to Impact: How Brands Can Lead with First-Party Data in the New Creative Economy.

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

      Join us for another insightful session curated by the IAB SA Brand Council where we'll explore how marketers can develop data strategies that not only comply with evolving privacy standards but also unlock creative potential and strengthen customer relationships.   Expect practical strategies on: ▪️Building trust through ethical data practices and value exchange ▪️Structuring […]

  • Ep 64: Past, Present & Future – Media Transparency in South Africa

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    Today, audiences demand more authenticity and transparent, ethical marketing is now essential for smarter, fairer and more effective strategies. Join us as our panel of experts unpack the three phases of media transparency.

  • Ep 65: Agency–Client Partnerships: Models, Trust, Creativity

    In-person Event The Forum at the Campus, Bryanston, Sandton, Gauteng, South Africa

    Our last webinar for 2025 looks at how trust meets creativity in a thriving Agency–Client partnership. We’ll unpack how trust, transparency, and the right commercial models fuel stronger ideas, deeper partnerships, and real business results. Join us for another insightful and bold conversation.