Ep 61: What Cannes Told Us – Lessons from the Croisette

The Cannes Lions Festival has always set the benchmark for creative excellence. But beyond the glitz, the work that rises to the top reveals where the industry is headed, what audiences value, how technology is shifting narratives and how agencies must evolve to stay relevant.

In the next IAB SA Actionable Insights webinar, Pippa Misplon, Managing Director at Retroviral and Head of the IAB Agency Council, leads the conversation on the lessons learned from the 2025 Cannes Lions Festival and where the digital industry is headed.

Joining her are three South African creative leaders — each with a unique vantage point from Cannes 2025 — to decode what the trends, talks and awarded work mean for marketers, agencies and the digital economy:

• Carl Willoughby, Chief Creative Officer, TBWA \ Hunt \ Lascaris and Cannes Lions Judge
• Saf Sindhi, Founder and Chief Creative Officer at Bananas and Cannes Gold Winner
• Koketso Masisi, Creative Director at Retroviral and Open Chair delegate and Cannes attendee

Tune in to explore current trends, talks and what awarded work can mean for marketers, agencies and the digital economy.

SAVE YOUR SEAT

📅 Date: Thursday, 31 July
🕚 Time: 11:00 AM
📍 Platform: Zoom Livestream

Time: 11h00 – 12h00
Registration is free