IAB SA: Enabling growth for our People, Brands, Agencies, Publishers, Platforms

2026 Front Row Representative: Mahlogonolo Ramoloto

I am Mahlogonolo Ramoloto, a Media Strategy and Account Management Intern at iProspect, a dentsu company. I recently completed my BCom in Digital Marketing at IIE Vega, and I work across a diverse range of brand challenges that continue to shape the way I think about people, brands and business.

My introduction into this industry has shown me that the best ideas come from questioning, observing and connecting the dots. That’s what I enjoy most about what I do and it’s the kind of thinking I want to keep developing throughout my career.

What do you hope to achieve through the IAB Front Row?

I hope to learn from some of the industry’s brightest minds, build meaningful relationships and gain fresh perspectives that will strengthen my strategic thinking. 

Ultimately, I want to keep building the judgement, perspective and confidence to challenge conventional thinking, solve tomorrow’s brand challenges and help shape the future of brands.