IAB SA: Enabling growth for our People, Brands, Agencies, Publishers, Platforms

2025 Front Row Representative: Cordelia Moyo

I am Cordelia Moyo, a Junior Strategist/Client Lead. I’m passionate about strategic thinking, building meaningful brand connections, and helping brands show up in ways that are both purposeful and culturally relevant.

I believe in the power of insight-led storytelling and enjoy bringing bold, consumer-centric ideas to life. I’m always looking for fresh ways to solve challenges, spark engagement, and push boundaries, whether through shaping strategy, leading teams, or collaborating across disciplines.

What do you hope to achieve through the IAB Front Row?

Through the IAB Front Row, I hope to gain mentorship, hands-on learning, and deeper exposure to the fast-evolving media landscape. The opportunity to engage with experts and peers in the industry would help me refine my thinking, grow professionally, and sharpen my strategic thinking and leadership skills.

I’m excited to contribute to the broader conversation, sharing my perspective, learning from others, and helping shape work that’s inclusive, forward-thinking, and impactful.