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DTSTART;TZID=Africa/Johannesburg:20260730T110000
DTEND;TZID=Africa/Johannesburg:20260730T120000
DTSTAMP:20260725T223357
CREATED:20260724T152616Z
LAST-MODIFIED:20260724T153223Z
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SUMMARY:Ep 4: Artifical Intelligence - How Taste and Judgement Create the Advantage
DESCRIPTION:On Thursday\, the IAB SA Insights Series 2026 returns with Episode 4: How Taste and Judgement Create the Advantage over AI. This event is hosted by the IAB SA Media Council. \nArtificial intelligence is rapidly changing how media strategies are researched\, developed\, activated\, optimised and measured. The same models and increasingly similar platform tools are now available to agencies\, brands and individuals across the industry. Access to AI is therefore unlikely to remain a meaningful competitive advantage for long. \nThe differentiator will be what people bring to the technology. \nIn media\, better output depends on the quality of the brief\, the strategic choices made before activation\, the signals selected\, the assumptions challenged and the judgement applied to what the machine produces. AI may generate hundreds of possible audiences\, channels\, scenarios or recommendations\, but it still requires human taste and judgement to decide what is relevant\, distinctive and right for the brand. \nThis panel explores how AI and human intelligence can work together to improve media strategy\, rather than simply making existing processes faster. \n  \nOur panel of speakers: \n✨ Kyle Oosthuizen\n       CEO at Blue Robot Group       \n✨ Graham Denesys \n      Chief Strategy Officer at the Dentsu Media Line of Business \n✨ Courtney-Lee Chapple\n      Director of AI\, Brave Group\n \n \n  \n  \n  \n📅 Date: Thursday\, 30 July 2026\n🕚 Time: 11 AM\n📍 Platform: Zoom Livestream \nRegistration is free \n  \n  \nREGISTER NOW\n  \n 
URL:https://iabsa.net/event/ep-4-artifical-intelligence-how-taste-and-judgement-create-the-advantage/
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DTSTART;TZID=Africa/Johannesburg:20260813T180000
DTEND;TZID=Africa/Johannesburg:20260813T220000
DTSTAMP:20260725T223357
CREATED:20260625T125701Z
LAST-MODIFIED:20260626T095450Z
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SUMMARY:Bookmarks 2026:  Awards ceremony
DESCRIPTION:  \nMark your calendar now with the biggest night in the digital media and marketing industry: the 18th Bookmark Awards. \n  \nJoin us on Thursday 13 August 2026 at The Forum at the Campus\, Bryanston as we come together to award and celebrate those who raise the benchmark in digital excellence.  The award-winning digital publishers and creatives will once again showcase their digital mastery. \n  \nFurther details of finalists\, ceremony format\, dress\, etc. will be broadcast as and when they are made available. \n  \nBe sure to subscribe to our newsletter to receive these in good time and keep an eye open for updates on the Bookmarks website. \n  \n  \n  \n📅 Date: Thursday\, 13 August 2026\n🕚 Time: To be confirmed\n📍 Venue: The Forum at the Campus\, Bryanston \n  \n  \n 
URL:https://iabsa.net/event/bookmarks-2026-awards-ceremony/
LOCATION:In-person Event\, The Forum at the Campus\, Bryanston\, Sandton\, Gauteng\, South Africa
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