BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//IAB SA: Enabling growth for our People, Brands, Agencies, Publishers, Platforms - ECPv6.15.11//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:IAB SA: Enabling growth for our People, Brands, Agencies, Publishers, Platforms
X-ORIGINAL-URL:https://iabsa.net
X-WR-CALDESC:Events for IAB SA: Enabling growth for our People, Brands, Agencies, Publishers, Platforms
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Africa/Johannesburg
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0200
TZNAME:SAST
DTSTART:20250101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261106T083000
DTEND;TZID=Africa/Johannesburg:20261106T120000
DTSTAMP:20261030T130414
CREATED:20261015T175612Z
LAST-MODIFIED:20261029T144528Z
UID:9768-1793953800-1793966400@iabsa.net
SUMMARY:Insight Event\, Ep 6: The Connected Commerce: The New Growth Engine
DESCRIPTION:  \nFrom peak retail moments to always-on engagement: how AI\, retail media\, data and human insight are reshaping the path from discovery to purchase.\n  \nOn Friday\, 6 November the IAB SA Insights Series 2026 returns with Episode 6: Connected Commerce – The New Growth Engine.   This in-person event is produced by the IAB SA Connected Commerce Committee and hosted by Takealot. \nThe year-end retail season may be where the pressure peaks\, but the brands that win are building connected customer relationships long before and long after the sale. \nAs brands prepare for South Africa’s critical year-end retail season\, many are asking the same question: how do we capture greater demand during peak periods while building sustainable growth beyond them? Commerce has become one of the most powerful growth levers available to modern organisations\, driven by the convergence of retail media\, first-party data\, AI\, creativity and customer experience. Yet many businesses continue to navigate fragmented structures\, disconnected measurement frameworks and siloed decision-making. \nThis IAB Insights Series session\, hosted at Takealot\, will explore how Connected Commerce can help brands move from short-term retail activation to continuous customer engagement. Through practical case studies\, industry perspectives and future-focused thinking\, the conversation will unpack how organisations can create more connected\, measurable and meaningful experiences that drive growth throughout the year\, not just during peak shopping moments. \n  \nKey takeaways:\n  \n\nA better understanding of Connected Commerce as a growth strategy\nPractical examples of year-round customer engagement\nInsights into retail media and emerging opportunities\nPerspectives on AI\, data and customer experience integration\nActionable approaches to preparing for the year-end retail period while building sustainable\nlong-term growth\n\n  \nSpeakers:\n  \n🎤 Jessy Severins\, Group Executive\, Takealot Group\n💬 Kyle Gray\, Commercial Director\, Polygon\n💬 Bongakele Ndlovu\, Founder & Chief Marketing Officer\, Honest Marketing\n💬 Phi McCann‑Davies\, CEO and Founder\, People Have Influence\n💬 Adrian Naidoo\, Senior HOD: Retail Media\, Data and Innovation\, Bmedia (Boxer) \n  \n \n \n  \n📅 Date: Friday\, 6 November 2026\n🕚 Time: 8.15am – 12 noon (Refreshments on arrival.  Workshop after talk.)\n📍 Venue: Takealot Auditorium\, 12th Floor\, 10 Rua Vasco Da Gama Plain\, Foreshore\, Cape Town\n🗺️ Parking: \n\nUber recommended for attendees\nPublic parking available:\n>  On-street parking or\n>  Christian Barnard parking facility\n\n  \n1.  In-person registration\n     If you wish to attend in person\, kindly book your seat by 5.00pm on Friday 30 October 2026.\n     Space is limited to the first 200 registrants. IAB SA members are given first consideration. \n2.  Online registration via Zoom\n     If you would like to join the first hour via Zoom\, please register here.\n     Note:  The workshop is in-person only and will not be livestreamed. \n  \n  \nBOOK NOW\n  \n 
URL:https://iabsa.net/event/insight-event-ep-6-the-connected-commerce-the-new-growth-engine/
ATTACH;FMTTYPE=image/png:https://iabsa.net/wp-content/uploads/2026/10/Insight-Event-6-6-November-2026-image-for-website.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261126T180000
DTEND;TZID=Africa/Johannesburg:20261126T210000
DTSTAMP:20261030T130414
CREATED:20261014T153805Z
LAST-MODIFIED:20261014T155911Z
UID:9756-1795716000-1795726800@iabsa.net
SUMMARY:2026 Red & Yellow Student Showcase: Industry Night
DESCRIPTION:  \nCome meet the future giants of industry at the 2026 Red & Yellow Student Showcase: Industry Night\n  \nYou’re invited to get a first look at bold ideas\, brilliant portfolios and the emerging talent behind them. \nExperience creative magic and commercial logic in action\, meet some of this year’s Loeries award winners\, and connect with the next generation of creatives\, designers and digital innovators ready to make their mark on industry. \nLooking for your next hire\, collaborator or a fresh perspective? You’ll find them here. \n  \n  \n📅 Date: Thursday 26 November 2026\n🕚 Time: 6pm – 9pm\n📍 Where: Red & Yellow Creative School of Business: 97 Durham Ave\, Salt River\, Cape Town. \nRSVP here: Red & Yellow Creative School of Business | Showcase: Industry Night \n  \n  \n  \n  \n  \n\n  \n 
URL:https://iabsa.net/event/2026-red-yellow-student-showcase-industry-night/
ATTACH;FMTTYPE=image/png:https://iabsa.net/wp-content/uploads/2026/10/RY-Showcase-Industry-Night-Invite-image.png
END:VEVENT
END:VCALENDAR