IAB SA welcomes new Jury President for 2018 Bookmarks
As the IAB SA celebrates its 10th annual Bookmark Awards, it bids farewell to longstanding Jury President John Dixon, who has served for the past four years, and welcomes Jerry Mpufane as Jury President for the #Bookmarks 2018.
“I am personally honoured to be able to lead the Bookmarks in the Jury President role. It is my sincerest hope that my varied experience, having judged at many creative festivals, will add depth to an already strong jury line-up,” says Mpufane.
This year represents a phenomenal landmark for The Bookmarks as it approaches its 10th year as SA’s most coveted awards ceremony in the digital marketing and media industry.
The Bookmarks rewards excellence in digital and recognises the powerful impact interactive has on the overall marketing mix.
“The Bookmark Awards sets the benchmark for the industry by celebrating award-winning work that inspires and educates the market about the power to build brands through creative, high-impact digital executions that deliver measurable results,” says Mpufane.
The digital landscape has evolved extensively over the last decade and the awards have brought together a diverse group of forward thinking, digitally-savvy ad agencies, brands and publishers to celebrate SA digital’s best in class.
Says Dixon, “It’s been a pleasure to serve as Jury President over the last four years. In that time, we’ve seen the Bookmarks continual growth in terms of entries, new categories and reputation. I’d like to thank the Jury Chairs and all the judges who have served along with me for their personal sacrifice.”
This year’s Bookmark Awards will place a special emphasis on the diversity of industry skill sets. In order to enrich the jury panels, we are including industry specialists in the more technical categories that have been introduced.