IAB Cannes in a Can

CannesCan Email Header 580Cannes in a Can 2016
We invite you to the highly acclaimed Cannes in a Can presented by NATIVE VML CEO Jason Xenopoulos. Don’t miss out on his unique insights into the global trends that will shape the marketing agenda in the coming year such as:
The Fourth Industrial Revolution:   Virtual Reality, Artificial Intelligence, and The Internet of Things (IoT) will change the way we work, live, and play – ushering in a Fourth Industrial Revolution.

The Internet of Experiences: According to Kevin Kelly, founding editor of Wired Magazine, “experiences will become the new currency” as the internet is transformed from an Internet of Information into an Internet of Experiences.

Purpose to Purchase: Corporate Social Responsibility (CSR) is being replaced by a heightened focus on the effectiveness of purpose-driven work. Keith Weed, the CMO of Unilever, claims that “brands with purpose, experience accelerated growth.”

Connected we can create anything:  The Cannes community continues to see collaboration as the key to a better world. Ban Ki-moon, Secretary General of the UN, said, “I have never been more convinced that when we work together we are better”.

Cape Town  
Date: Tuesday, 02 August 2016

•    Registration: 16:30
•    Presentation: 17:00
Venue: NATIVE VML, G12 Old Castle Brewery Complex, 6 Beach Road, Woodstock
RSVP: loki@iabsa.net  ((please include IAB CIAC CPT in subject line)

Date: Wednesday, 10 August 2016

•    Registration: 16:30
•    Presentation: 17:00
Venue: NATIVE VML, Innesfree View, cnr Katherine and Harris road, Sandton
RSVP: loki@iabsa.net  (please include IAB CIAC JHB in subject line)