The benefits of joining the IAB SA

There are many benefits to becoming a member of the IAB SA.

AFFILIATE your organisation …

… to an internationally recognised body and tap into the IAB’s global network for guidelines, best practice and digital trends from around the world.

PROMOTE your brand’s industry expertise

The IAB SA has numerous ways for you to promote your brand’s industry expertise. We’ll add your company to our public member directory, post your white papers in our knowledge centre, share your research studies in our research library and share your important news through our social channels and member communications.

ACCESS IAB and member research, reports and presentations

The IAB SA participates in regular research, conducted by third-party suppliers and provided in full to all our members. As part of a global organisation, IAB SA members also have access to international research provided by global IAB bodies.

BENEFIT from the IAB’s lobbying role …

… on your behalf and on that of the digital media and marketing industry, on current and future regulatory matters, plus access to professional advice on regulatory affairs.

CONNECT with other business professionals

Network with other IAB members at quarterly meetings, workshops, the annual IAB Summit and other IAB SA events to build your contacts and expand your partnership capabilities.

LEARN at IAB SA professional development seminars and webinars

Members have access to industry-leading courses in online marketing, social media marketing, paid search marketing, SEO and mobile marketing, as well as our online courses for media buying and sales certification. See our Education Council for more information.

SAVE with members-only pricing for courses and events

Get discounts on all IAB SA courses and events, and other free and invitation-only services, events and networking opportunities just for IAB members. Enjoy preferential rates and opportunities to win free tickets to industry member events.

PROFIT from advice, input and opportunities to be seen

You get increased market exposure through sponsorship opportunities of IAB SA events, partnering of affiliate events, and participation in RFPs and tenders.

SECURE endorsement

As part of a globally recognised body, IAB SA membership brings the credibility that comes with being an association member, a press office on our website, and an IAB trust seal for application on your own website.


One of the key focus areas of the IAB SA since inception was to establish a recognised system comparing sites on the same basis. Enjoy discounted access for publishers and free access to agencies on the Effective Measure system, a crucial tool for publishers that wish to monetise their online audience.


Receive IAB SA updates including the IAB Legal Brief prepared by digital legal experts as well as monthly Effective Measure reports. Our mailer and website contains all the relevant local and international industry news of interest to IAB members.

BE RECOGNISED and rewarded …

… with access to enter industry awards, such as The Creative Circle Quarterly Digital Awards and The Bookmark Awards where winners will qualify for entry into the IAB Mixx Awards, taking place annually in the US.

BE EXPOSED through PR and marketing …

… to the industry at large in online and offline press and through social media. Have your press releases and research studies published on the IAB SA website and/or mentioned in our mailer.

IAB Manifesto

Email: for more information.

Type 2017 Detail
Standard Fee: Agency R16,360.00 Standard agency fee
Standard Fee: Agency Lite (10 or less staff) R5,950.00 10 staff or less agency fee
Standard Fee: Publisher Premium Plus R24,200.00 Publisher with 2.5m UB plus
Standard Fee: Publisher Premium R21,500.00 Publisher with 1m UB plus
Standard Fee: Publisher Standard R16,360.00 Publisher with less than 1m UB
Standard Fee: Brand & Educational R16,360.00 Brands and Educational institutions
Lite fee (smaller than 10 staff) R5,950.00 Start up fee