The Loeries Digital & Interactive Communications judging panel has been announced. Chaired by Emmy Award-winning PJ Pereira, the chief creative officer of Pereira & O’Dell in San Francisco, this year’s judging panel will feature some of the top industry leaders in this category.
The Interactive Advertising Bureau (IAB) South Africa, formerly known as the DMMA, has selected Effective Measure as the country’s online audience measurement supplier, following a rigorous competitive tender.
Habari Media is proud to announce the relaunch of Habari Exchange as hbx, providing South African advertisers with a world-class programmatic media buying service that, for the first time, places South African clients on a par with their international counterparts in the competitive real-time digital media buying space.
A better understanding of exactly when a brand’s potential audience is online and most receptive and responsive to content – gained through access to and better analysis of data – would go a long way to assisting social media managers combat the dwindling organic reach figures coming out of Facebook.
From July 1 2014, Soweto TV and North West FM will join Times Media’s ever-growing portfolio of print, radio, and television platforms that enable marketers to extend brand reach to their target consumers.
Experts agree that online commerce has become the norm for many South Africans, with a considerable number of the population logging onto e-tailing websites, online classifieds and other sites to buy or sell goods.
The call for entries to enter into the annual Smarties Awards is making its way around the mobile industry worldwide. This year, South Africa has an opportunity to participate with its own, first-ever local Smarties Awards show.