Learn about programmatic digital advertising
The IAB SA’s Media Innovation Council has published a handy list of videos, PDFs and other information about programmatic digital advertising.
- How an Ad Is Served with RTB
- Understanding Programmatic Digital Advertising
- Programmatic 101 Webinar
- Top 10 Things on Programmatic
- Programmatic Overview and Terminology
- Programmatic: Salesforce Issues
- Programmatic: Need for Transparency
You can find all IAB Digital Simplified videos/documents on the global IAB site.