Anyone with a passing interest in economics should know the term “arbitrage” – the opportunity to buy an asset at a low price and then immediately sell it for a higher price to a different market. However, it’s not a concept that’s limited to the Wolves of Wall Street in all their forms – it’s an economic principle that many believe is playing out every day in the online world.
As a thank you to its loyal fanbase, Design Indaba premieres all the talks from its 2014 conference on the Design Indaba app – ahead of their release on its website later this year.
The Loeries Digital & Interactive Communications judging panel has been announced. Chaired by Emmy Award-winning PJ Pereira, the chief creative officer of Pereira & O’Dell in San Francisco, this year’s judging panel will feature some of the top industry leaders in this category.
The Interactive Advertising Bureau (IAB) South Africa, formerly known as the DMMA, has selected Effective Measure as the country’s online audience measurement supplier, following a rigorous competitive tender.
Africa Geographic has announced the launch of its online magazine. It’s weekly and it’s free. The premium magazine offers readers an insider view into the best wildlife, culture and travel stories across Africa.
Habari Media is proud to announce the relaunch of Habari Exchange as hbx, providing South African advertisers with a world-class programmatic media buying service that, for the first time, places South African clients on a par with their international counterparts in the competitive real-time digital media buying space.
Habari Media is proud to announce the addition of etv.co.za and eNCA.com to its growing portfolio of leading web properties and mobile advertising platforms.
We advise members to be on high alert as two of our agency member companies have recently been targeted by fraudsters posing as clients, asking the companies to change their banking details in order to divert funds.
Media and marketing pioneer Josephine Buys (née Swainbank) has been appointed country manager of South Africa’s media industry’s digital body the IAB (Interactive Advertising Bureau) from June 1 2014.
A better understanding of exactly when a brand’s potential audience is online and most receptive and responsive to content – gained through access to and better analysis of data – would go a long way to assisting social media managers combat the dwindling organic reach figures coming out of Facebook.