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NEWS

Hellocomputer

Hellocomputer scoops four Bookmarks

The seventh annual IAB Bookmarks Awards ceremony took place at Turbine Hall in Newtown, Johannesburg, late last week, and Hellocomputer is incredibly proud of its team and its accomplishments at the 2015 awards.

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IABsummit

IAB SA announces 2015 Bookmarks Awards winners

The IAB SA has announced the winners of the 2015 IAB South Africa Bookmarks Awards sponsored by Savanna and hosted by Anne Hirsch to an audience of more than 500 people at Turbine Hall in Newtown, Johannesburg, on Thursday February 19 2015.

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RESEARCH

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The missing Effective Measure panel data

Jarred Cinman, chairman of the IAB SA, responds to an article arguing that the IAB SA’s measurement data, supplied via Effective Measure, is ‘flawed’ as it excludes global publishers.

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VISITOR DATA

Pageviews
Unique Browsers
Avg time on site

GUIDELINES

ABClogo

Ten key steps to trusted analytics data

Most websites use web analytics tools from third-party suppliers to count their traffic. These services offer website publishers a variety of different and variable settings, many of which are critical to the final statistics that are reported.

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SUMMIT & BOOKMARKS

THE IAB DIGITAL SUMMIT

The IAB South Africa, established in May 2003, hosted the first annual IAB Digital Summit in Newtown, Johannesburg, on February 19 2015.

The event featured high-level local and international industry speakers – Mark Slade, Chris Clarke, Gregor Waller, Ali Jafari, Dmitry Shishkin, David Doty, Ido Yerushalmi, Eyabo Macauley and David Sable – who focused on a range of topics and presented interactive, engaging content that touched on all aspects of digital.

The IAB Digital Summit was followed by the Bookmarks Awards on the evening of February 19.

READ MORE ON THE SUMMIT WEBSITE

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THE BOOKMARKS AWARDS

The Bookmarks Awards is an IAB SA initiative that celebrated its seventh year in 2015. These are the local digital industry’s highest-calibre awards aimed at identifying and rewarding excellence in digital creative work and execution, benchmarked against international standards and measurable results as judged by our host of local and international judges.

This year, the Bookmarks event formed part of the first annual IAB Digital Summit. The awards ceremony took place on the evening of February 19 2015 at the Turbine Hall in Newtown, Johannesburg.

View a list of all the 2015 Bookmarks winners.

READ MORE ON THE BOOKMARKS WEBSITE

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Interested in joining the IAB SA?
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What makes membership of the IAB SA worthwhile?
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Follow these easy steps to apply for membership and join the heartbeat of SA’s digital industry.

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